L.A.’s most exclusive eyewear designer Jacque Marie Mage has a shop on Sycamore where Elton John and Jeff Goldblum buy their glasses – right out in the open, not hiding in some private VIP room. That’s because the whole store is like a private VIP room: each thick framed pair is from an exclusive set – JMM, real name Jerome Maje, never repeats himself.
While the prices are indeed prohibitive – don’t show up unless you’re prepared to drop coin – the compliments are prolific. JMM does not sell to stores except for two: Berdgorfs and Maxfield. His fourth collab with Maxfield was celebrated last week – its fourth – this one for a style called “The Evans.” SOOOOO old Hollywood – being named for the late Paramount producer who made The Godfather, Love Story and many other classics – but he was equally famed for his black rectangular buffalo horn frames. Of course, there wasn’t one JMM acolyte – many French, of course (as is he) not wearing the styles, with equally chic clothes that utterly complimented the glasses. Even the waiters wore then. When asked if they get to keep them, JMM smiled and just told us: “No.’